Hello, women of FemmeProsper - new or old friends. My name is Chelle Njiva; my story began in a small village in Zimbabwe, far from the opportunities I now have the privilege of pursuing (one of them including building this dream brand). Growing up, we didn’t have much. Meals were cooked over open fires, water was fetched from rivers, and sleeping on the floor wasn’t just a choice—it was our way of life. But what we lacked in material possessions, we made up for in community, consistent hard work, and resilience. At the age of 13, I left everything I knew—my family, my home, my friends—to move to the United States for the American dream. It was supposed to be the start of a better life, but instead, it was the beginning of a journey filled with challenges I couldn’t have imagined. From language barriers and cultural displacement to navigating relentless self-doubt, I learned early on that survival wasn’t just about endurance—it was about adaptation. Now I can say, through my journey - I am now a  visionary entrepreneur dedicated to empowering women through holistic wellness, purpose, and prosperity. 

Which leads me to why I am here:

For as long as I can remember, wellness has been my non-negotiable. I’ve always been the woman waking up at 4 AM, lacing up my sneakers, and showing up for my fitness and well-being. Not just for aesthetics, but because it set the tone for how I showed up in every other area of my life. It gave me the discipline to build my career, the confidence to stand in my purpose, and the clarity to walk a path aligned with my highest self.

But over time, something became clear. Women around me started asking:

“How do you stay so consistent?”

Not just with fitness, but with the way I carried myself, the way I moved through life with conviction, focus, and confidence. And time and time again, I heard the same struggles from women:

💬 “I don’t feel comfortable in my body.”


💬 “I feel self-conscious in the gym.”


💬 “I never feel like I look good in activewear.”

💬 “I don’t know how to start, and when I do, I don’t feel good in what I wear.”

I knew the power of showing up for yourself inside and out, because I lived it. And for me, part of that process wasn’t just about moving my body, but feeling GOOD while doing it. Because when I looked good, I felt good. And when I felt good, I was unstoppable.

But here was the problem—most activewear didn’t make me feel that way.I spent years investing in high-end activewear, trying every new drop from the most well-known brands, searching for something that made me feel:

• Soft yet supportive

• Sexy yet functional

• Versatile enough to move from workouts to daily life

• Something that celebrated my body, not just covered it

• And most importantly—not overpriced and inaccessible

And I never found it.

So after years of searching and hearing the same frustrations from other women, I knew this was a gap that needed to be filled. I knew this wasn’t just about clothing—it was about confidence, empowerment, and redefining what it means to “look good, feel good.”

FemmeProsper is less about activewear and more about creating a movement. A movement where women no longer have to choose between style and function, between feeling strong and looking good, between showing up for themselves and feeling truly seen. This dream was born from a desire to cultivate a healthier, happier, and more fulfilled society—one where women feel empowered in their bodies, their routines, and their lives.

So FPW was officially born on September 20th, 2024—not as just another activewear brand, but as a call to action.

• A call for women to show up for themselves.


• A call for women to reclaim their confidence.


• A call for women to thrive—without compromise.

We often get asked  “Who is FPW for” and I say, FemmeProsper is for the woman who demands versatility, authenticity, and empowerment in every step of her journey. It’s for the woman who refuses to compromise—on her style, performance, or sense of self.

• It’s more than what you wear—it’s how you feel wearing it.
• It’s more than a purchase—it’s a decision to show up for yourself.
• It’s more than a brand—it’s a movement of women saying YES to their bodies, their confidence, and their wellness.

And this is just the beginning.

Because when women prosper, the world changes.

And I am so grateful that you have joined our PROSPER CLUB and found a home here.

With gratitude, 

Founder and CEO

Chelle Njiva